05.07.2017

"BG" company wins in the “Power Battle WatchCar League” with new goods for school and children's creativity

The company "BG" and CLS Media have signed a licensing agreement, within which a line of stationery and children's creativity goods under the brand "WatchCar" will appear on the Russian market. The collection includes albums, diaries, different notebooks, goods for creativity and backpacks and bags for shoes.

Paper products will go on sale right before the school season this fall, and the remaining products are planned for 2018.

“Power Battle WatchCar” is an animated brand for boys, created by the order of the Hyundai Motor Corporation and implemented in cooperation with the production partners SAMG Animation, INNOCEAN Worldwide and CJ E & M. The real models of the popular line of Hyundai cars, have become prototypes of car brand characters.

Russian premiere of the animated series "Power Battle WatchCar" was held on STS television channel this spring. The series continues on the air in the morning block by two episodes on weekdays.

The company "BG" - the leading manufacturer of paper and products for school and office in Russia, has been operating on the market since 2001. The company became a laureate of the national award "Golden Clip" in 2016 in the category "Product of the Year" in the category "Paper Products".

Animation Magazine